How to Increase Conversions by Decreasing Abandoned CartsHow to Increase Conversions by Decreasing Abandoned Carts
While marketing strategies have many different goals, the ultimate goal that most are building up to is for conversions in the form of sales. With so many e-commerce businesses online it can be challenging to stand out, but having the right systems in place can increase your conversions significantly. One of those systems needs to be a flawless checkout process. Abandoned carts are a huge loss of potential revenue for e-commerce businesses, and having a difficult or even just a too-long checkout process is enough to get users to jump ship. When looking at why users are abandoning checkouts, there… [...]